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Free UTM Link Builder for Podcast Promotion

Add tracking to any episode or page link in seconds, so your analytics shows which promotion brings listeners. Free, no sign-up.

How to use the utm link builder

  1. Paste the link you want to share.
  2. Enter the source, such as linkedin, and the medium, such as social.
  3. Name the campaign, for example episode-12-launch.
  4. Copy the tracked link and use it in that one place.

About this tool

UTM parameters are small tags added to a link. Analytics tools read them to show where visitors came from, so you can tell whether LinkedIn, your newsletter or Instagram sent the most traffic.

Use lowercase, keep names consistent and make one link for each place you share. Mixed spellings split your data into separate rows.

Frequently asked questions

What are UTM parameters?

They are tags such as utm_source, utm_medium and utm_campaign added to a link so analytics can report where traffic came from.

Which fields are required?

Source, medium and campaign. Content is optional and useful for comparing two versions of a post.

Do UTM links change the page?

No. Visitors see the same page. The tags are only read by analytics.

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